In recent blog posts, we’ve shared insights from the results of our quarterly survey of Canadians and Canadian book consumers. We’ve talked about book buying and book borrowing behaviours, and how browsing for books is making a comeback. Today, we’re happy to present the complete study featuring even more data about the book-related behaviours of adult Canadians — The Canadian Book Consumer Study 2022.
In 2022, we conducted our surveys during the months of March, June, September, and December among 10,840 adult, English-speaking Canadians — 18% were book buyers.
In this study you’ll find:
data on book buying, including insights into spending habits, reasons to buy at specific places, and changes in spending over time;
data on borrowing, including motivations behind borrowing vs. buying, discoverability, and browsing activity;
an analysis of the change in the buying and borrowing of print books, ebooks, and audiobooks through recent years; and
information related to the interest of book buyers in books by Canadian contributors, Canadian regions, Indigenous peoples, and more.
Use SalesData to identify the Canadian books your store is actively selling and has on-hand.
In this podcast episode, we talk to Cassie Smyth about AI integration into audiobooks, accessible audiobooks, supporting the Canadian audiobook ecosystem, and more.
CataList tools that are available to help you share ARCs and full digital copies of your book with potential buyers and readers.
Sales and library circulation data of Historical Fiction titles during the fourth quarter of 2024.
Listen to a sneak peek of BookNet Canada’s upcoming research reports in this podcast episode.
Insights into the sales and library circulation of Canadian Romance and Erotica books from 2020 to 2024.
Want to make data-informed decisions? We can help.