More news from Harlequin this week (apparently fall is the time when a marketing coordinator’s fancy turns to love): the newest interactive community on the site is built around readers’ shocking confessions. Complete with steamy images and the promise of some comprehensive dishing when the survey results are compiled in January 2008, this forum allows readers to connect with each other and also keeps Harlequin in the loop about their community’s needs and, um, desires.
Sex and the art of brand extension…Harlequin is writing the book.
