Bowker and the Association of American Publishers are offering a webinar on October 22nd, 2009: “The Big Picture” on U.S. Consumer Book Buying. Here’s the lowdown:
Who is today’s book consumer, where are they shopping and how successful are we at reaching them? Join us for this webinar for a first-of-its-kind sneak peek into book buying trends for the first half of 2009. Moving beyond basic book sales data, the webinar will provide insight into who today’s book buyer is, what they buy, where they buy books and what motivates their purchase.
If you’re interested in attending, BookNet members get a 10% discount. Email Morgan Cowie at mcowie@booknetcanada.ca to get the discount code.
Register at http://pubtrackconsumer.eventbrite.com/