Reading Together: Book Clubs in Canada
A comprehensive report on the Canadian book club member, how picks are chosen, and more
The percentage of Canadian book buyers who belong to a book club or reading group jumped from 7% in 2018 to 14% in 2019. This sudden increase in book club membership drew our attention and made us want to know more about the enigma that is book clubs:
How do members find each other?
What do they read?
Where do they get their books?
How do they hear about the books they suggest to their clubs?
We surveyed book club members across Canada to find the answers to these and other questions.
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Tips and insights for librarians, booksellers, and publishers to help reach more book club members.
The percentage of Canadian book buyers who belong to a book club or reading group jumped from 7% in 2018 to 14% in 2019. This sudden increase in book club membership drew our attention and made us want to know more about the enigma that is book clubs.
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