Marketing

They Are Watching You: How Public Forums Can Make You (or Not)

What do Comcast, Dell and most recently, Rogers have in common? They’ve felt the burn of online criticism and taken solid hits to the reputation of their brand because of it. Unhappy (and creative) customers are a powerful forceit’s the online version of that old saw about how a happy consumer tells one person while an unhappy experience leads to 10 times as much sharing.

Productive Social Media. Huh?

Lifehacker has an article on how to Get Productive (and Stay Sane) with Social Media.

Social media is the equivalent of digital food. It’s nourishing, tasty and, for many of us, necessary. However, consume too much and you can get sidetracked and create larger consequences. The good news is you can participate in social media in a way that adds value to your life.

Tiny URL: Good Thing, Small Package

Hyperlinking is the shorthand of Internet culture. A good link can enhance or create personal and professional connections, clarifies communication and can be rich currency in the information economy.

But not all links are created equally and the longer the character extension, the more likely a link is to break or create a nightmare for design and formatting. Enter Tiny URLthe free service that allows you to quickly and easily create short links that you get you where you need to go with no muss and no fuss.