Canadian book buyers across the country have a lot in common. We buy more print books than ebooks, we almost always pay full price, and we’re most likely to discover our books online, though we prefer to buy them in-store.
Marketing Digital Content in a Creative Industry
Digital Books and the New Subscription Economy
Infographic: Canadians Adopting Ebooks
According to data from The Canadian Book Consumer 2013: Digital Sales and Trends, 17% of books purchased in Canada in 2013 were ebooks. Canadians still prefer to read ebooks on dedicated e-reading devices, but 8% of our survey respondents say they do read on their mobile phones. Want more juicy details about digital reading? Check out our infographic.
How Canadians Are Reading Digitally
At BookNet Canada we are interested in tracking not only what people are buying, but also how people are reading. Today, we are releasing the last of a series of three consumer studies, The Canadian Book Consumer 2013: Digital Sales and Trends. This report looks at digital reading habits, device preference, and purchasing behaviour of digital products. In this post, we drill down into preferred device for e-reading.
Where Do Canadians Hear about Books?
Print vs. E: How Are Canadians Reading?
Taking an informal reading poll in the BookNet Canada office reveals a host of reading preferences when it comes to format: some exclusively read print while others are committed to digital, some read digitally from the library while purchasing print, and some have even abandoned digital. How does our in-office poll measure up to our recent consumer research? Read on to find out.
Storytelling Platform Storybird Makes Publishing Social for Young Writers
Toronto-based “visual storytelling” platform Storybird has garnered a large and engaged online following around the simple premise of enabling users to read, write, and share their own picture books.
We spoke to Mark Ury, Storybird’s CEO and cofounder, about reader trends, monetization, user experience design, and more.
