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Who pays for metadata isn't written in stone. Metadata creation isn't any one company's problem and that's especially true if it's not product-based.
An ISTC is a new way of linking different formats of the same book. Unlike an ISBN, it is tied to the book and only the book, not the publisher. A simple example is using an ISTC to link the hardcover, trade paper, mass market, and epub versions of a title. Even though each format would have a different ISBN, they would share a single ISTC.
But why is it important? We’ll tell you.
I had the good fortune to attend BISG’s meeting on Tuesday “Focus on ISTC” which was a supplement to Michael Holdsworth’s recent paper:
The International Standard Text Code (ISTC): A Work in Progress / A Supply Chain Perspective
The short message for Canadian publishers and data suppliers is that the US and UK supply chain is taking the ISTC seriously and that Canadian publishers should be familiarizing themselves with it too. You might need to be using it soon.
BookNet Canada is a non-profit organization that develops technology, standards, and education to serve the Canadian book industry. Founded in 2002 to address systemic challenges in the industry, BookNet Canada supports publishing companies, booksellers, wholesalers, distributors, sales agents, industry associations, literary agents, media, and libraries across the country.