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Archive for the ‘SalesData Tips’ Category

SalesData Tip #11: From Tips to How-To’s—A Cornucopia of Help Options

Thursday, July 22nd, 2010 by jfry

As we approach the fall, the industry’s busiest season, we thought it worthwhile to revisit the help options available on BNC SalesData. There’s nothing worse than being in a hurry and not knowing where to go for help. We, at BookNet Canada, are looking out for you and have provided you many, many ways to satisfy your hunger for help.

Sometimes while on the BNC SalesData site, you can’t remember that next step in the search you’re building or you’re unsure  the site is even capable of  doing what you want or need it to do to get ready. And you’re hurried; you have to rush for that sales meeting or to complete that report on deadline. In other words, if you are hungry for more knowledge but aren’t sure where to turn, there are a few avenues you can walk down to find the help that you need.

1. Tool Tips—Amuse-bouche

You may have noticed the little ? icon (image). It can be found on the home page, on the forms you use to build your search query, and on the results pages where you view your data. These “Tool Tips,” as we like to call them, are there to provide immediate help, on the spot, when you need it. They provide a little more information about how to use the box on the form or how to work with the tabular results on the screen without having to open up the whole Help Manual. They are meant to be there for when you need a little assistance. We’ll call them the amuse-bouche of the SalesData world. A helpful snack just when your resolve starts to flag.

Here is an example of a tool tip for the Simple Search box that is available on most pages on the site.

Simply click the ? to open the tip

tooltip icon


Then click the ? icon again to close it.

tooltip icon

2. Help Manual—Ordering From the Menu

If you are hungry for more, the Help Manual is the entire menu. Available on every page through the top navigation, this user manual is there to answer just about every question you may have about the site.

To view the manual click the link, and it will display either on the screen or in a new window depending on the browser you are using.

Help link in the top navigation bar

Whether it is about functionality, like what reports are available and how to create them, or what data is found in a results table and what it means, the Help Manual is there to feed you the full meal.

It starts off with some appetizers such as the Retail Contributors list and the Binding Code list.

First view of the manual

Then we move onto the entrées. Each part of the application is described and broken down by report type and other site functions, such as Saving and Emailing reports and viewing Early Preview Data. Each section has tutorials that break the site down by section into a 5-15 minute videos. All you need are headphones and a few minutes to find out what each section can do and how to use it.

First view of the manual

3. Contact Us—Dessert

The Contact Us is the after dinner dessert and/or digestif that offers a little more personal service than the Tool Tips or the Manual can. If you click Contact Us in the top menu available on all pages, you will see a form on screen into which you can enter the details of your inquiry and submit. This form and its details goes directly to a team of people, one of whom will reply to you quickly.

Contact Us link in the top navigation bar

4. Training and Other Assistance—The Buffet Dinner

For those with an insatiable appetite for BNC SalesData detail, we offer a few training options where you can get all you can eat:

A) Webinars/In-House Training: A few times a year we offer webinars to subscribers via the web and voice-over IP (VOIP).  The next one of these is offered on August 10 at 2pm. If you are interested in attending, please go to the Event Brite link listed in this week’s eNews. These are quick and convenient. We also will come to you in person or via the Web on a firm-by-firm  request basis. To make such a request, please get in touch with us at salesdata@booknetcanada.ca.

B) Live Chat:You may have noticed that there is a little red link in the top navigation bar. This is where you can click to chat with us in real time about what you want to do in the site. We have operators standing by most days from 9-5. If not, then the link will read as Offline. One of the other help options may have to serve in the meantime until we are back up in person.

C) Call Us: If you are working on the site and you have no idea how to get the information that you need for your report/sales meeting/etc, please don’t hesitate to call us. We will be happy to walk you through your process and try to help if what you want or need is not obviously available through the simple reporting tools in the site.

D) Custom Reporting: When all those tools do not fit the bill, we do entertain formal requests for custom reporting. These requests do have a fee attached to them and can be discussed on a case-by-case basis depending on the scope and size of the request.

What’s next for Help? We are planning a few improvements to the existing Help that we provide on the site. It is too early to talk specifics but I am happy to say more help is on the way. Watch this space and other BookNet Canada communication channels for news when these will be available to you on the site.

As Sid the Sloth says, Mangia, Mangia!

Cracking codes: New BISAC Subjects on BNC SalesData

Thursday, May 13th, 2010 by jfry

Maybe this isn’t code breaking Robert-Langdon-style, but the new BISAC code list that came out in November 2009 is reflected in BNC SalesData now.  After it was released, it was integrated into R.R. Bowker’s bibliographic database and then from Bowker into BNC SalesData around the middle of April.

Here is a refresher on why we use BISAC, why you see the categories you see in and where you see what.

The BISAC subject code list was selected as the classification tool for BNC SalesData to help describe the content of a work back in 2004. Developed and maintained by our sister organization in the States, BISG, BISAC was viewed then and today as the best option for a general classification list for the whole industry.  BIC in the UK also uses a similar list.

With each modification of the BISAC list, there are additions, modifications and sometimes deletions to the nearly 3700 unique codes in the standard. In the November edition, several subjects were added to the list making them available for bibliographic managers across the industry to start using and we are already seeing  many of these in the data.

In BNC SalesData, you, too, can see the new and modified codes reflected in several ways, and I will use the examples to illustrate when we show the full text BISAC code explicitly, and cases where we “roll up” the codes to the broader category for searching purposes.

Bestseller Lists
The BISAC subject code displays in every bestseller list as a “BNC Subject” in the Bestseller list with Primary and Secondary subjects broken out into two columns and then a third column for the actual alpha-numeric BISAC code.

Subject columns in the Bestseller report

If you are looking for a particular subject in your results, you can see the differences in the subjects by looking at the BISAC codes:

Two Manga - different subjects

In this case CGN004120 is Manga/Fantasy while CGN004050 is Manga/General. We roll all eleven of the Manga tertiary subjects:  fantasy, historical fiction, romance, science fiction, sports etc into the Manga/General category in terms of the written out display for two reasons. The first is a technical issue. To display the tertiary subjects on the screen in the lookup is a display issue. There are just too many of them to show effectively.  Second, the codes are not applied to enough books to provide useful results that you could use to make decisions on categories to develop.  So, we roll all subjects up to Comic and Graphic Novels/Manga and provide sorting so that you can, if you choose to, bring together all the same BISAC codes.

You can choose to sort in this manner on the Title Trend and Titles by Markets reports as well.

Title/ISBN Report
On the Title/ISBN or Title Detail report, you can see the full BISAC subject code written out as well as the BNC Subject, or rolled up subject. The latter is available on the Bibliographic Detail view of the data.

BNC vs BISAC subject on Title report


Market Share Report

In the Market Share report, the subjects selected as rows or column headings can be drilled into to display the primary and then secondary subjects.

Marketshare subject drilldown

Additions vs. Modifications

In some cases new secondary subjects are added and called out in the subject list. A couple of examples are:
JUVENILE FICTION / Activity Books and JUVENILE FICTION / Nursery Rhymes. These categories have grown and can now be selected as a separate, search-ready categories. They may be found in the subject tree under Juvenile Fiction on the Create a report form:

New subject in tree

In some cases, subjects have been modified and the change is now reflected in the text description only. In these cases, no changes need to be made to any reports you are running. The mapping to the new text happens automatically.

A good example is the Nature category. There have been several updates to language to reflect the growth in the ecological subject classification scheme. Nature/Animals has been broadened to include several other categories instead of a general catch all for animals that weren’t called out before. Nature/Fish has been replaced with Nature/Animals/Fish.  For the purposes of any existing searches, because your query contained the Fish BISAC code, NAT012000, your searches will continue to return Fish titles.  However, if you were building the query today, Fish or other variants would have to be wildcarded in the title using asterisks (*) to ensure that you weren’t returning results on all other animals. A similar change has occurred for Nature/Plants. Flowers and Trees are now categorized as a tertiary subject under Nature/Plants.

To see all the changes between the last version and the new one, the full BISAC subject list is available for sale from the BISG’s Publications section of their website. Also comes with a handy guide about how to assess your content to apply the subjects.

*Remember* that if you are classifying your books using ONIX, BNC SalesData only shows the first subject that is submitted on the record. If you are seeing something other than the subject that you want on the record, please let us know by submitting a correction through the Title/ISBN report or by emailing salesdata@booknetcanada.ca

The next release of BISAC is slated for November.

BNC SalesData Tip #10: Top 5 Favourite Tips

Friday, May 7th, 2010 by cgordon

In honour of Deanna McFadden’s Tech Forum talk , where she extols the virtues of Top 10 lists on the internet, I’ve decided to make it even easier by posting a Top 5 list of my favourite tips for SalesData. If you have a tip that didn’t make my list, feel free to share it in the comments!

  1. Peer data
    Ask retail contributors if they would be willing to share their data with you directly through SalesData.  If the answer is yes, just copy us in on the exchange at salesdata@booknetcanada.ca.  Even better, there is no additional cost to add peer views!
  2. Set up automatic reports
    Have all your regular reports sent right to your inbox, or automatically send reports to other people in your organization.  If you need help setting up those saved reports, check out number 3…
  3. Video tutorials
    Take a look at the quick how-to videos for different sections of the site.
  4. Use the graphing tools
    Sometime the visual makes all the difference.  Especially handy for looking at the industry snapshot over time, and multi-week or title trend reports on smaller lists of titles.  Just click on the graph icon. SalesData Graph Icon
  5. Tool tips
    Not sure if you can use ISBN-10 in the search box? Click on the little blue question mark next to the search box.  These handy tool tips provide quick answers to common questions, and will affirm that yes, you can search with an ISBN-10.

BNC SalesData Tip #9: Get Your Log On

Thursday, April 8th, 2010 by smurakami

When we launched the new BNC SalesData release in November, we added a tool for those of us who forget our passwords from time to time. (Like me. Ahem.) There’s a few easy steps you need to take to make sure you always have access to your account.

1. Set up your Top Secret Question.

If you don’t set up your Top Secret Question, we won’t be able to send you your password. Here’s how to do it.

After logging in to BNC SalesData, click on “My Account” in the top navigation bar.

On the My Account page, there is a form for changing your password and entering your Top Secret Question.

Enter your old password. The one we send you is a nine-digit string - not easy to remember. You can set up a new, more memorable password here. Then, choose one of the Top Secret Questions from the dropdown list. Here, we’ve selected “What city were you born in?” and created a Top Secret Answer - Toronto.

Click save, and you’re done!

2. Lose a password, get a password

Now that you’ve set that up, should you ever forget your password, just click on the aptly-named “Forgot your password?” link on the sign-in screen.

Here, you’ll type in your email address in the “Enter your username” box.

Now enter the answer to your Top Secret Question, click submit, and a new temporary password will be sent to you!

And, as always, if you forgot your password and you haven’t yet set up your Top Secret Question, just email the BNC SalesData team and we’ll help you get your log-on.

Megatechnics anyone? (didn’t think so)

Friday, February 19th, 2010 by Tim Middleton

It is interesting how you can always discover new ways to look at data and Salesdata is no exception. We are adding new features regularly so it is always a danger that existing features get overlooked or forgotten.

Okay before we go down the rabbit hole of “Megatechnics” thinking, my point is really simple. Don’t forget what you already can do with salesdata reports!

%Sell Through:

Here is a data point that we have provided for sometime. What is it good for? %Sell Through tells you about the velocity of sales. We provide it for the weekly timeframe and it is a simple -perhaps even elegant algorithm: sales/on hand. What that gives you is a number that tells you speed of sales. For example if a retailer has sold 1 book in the week and they have 5 on hand then their %Sell Through is 1/5 *100 = %20. That means if sales keep up at this rate you will have 5 weeks of stock. But you can look at our little red or green icon in the percent change column signaling sales increasing or decreasing and figure out what to do next.

What if the %Sell Through is something like %400? In this example that could mean that you sold 44 units and have 11 on hand: 44/11 *100 = %400. Hey unless you know something I don’t (special order perhaps, event?) you should reorder that book!

So % Sell Through is a really good way to see a books performance in a weekly period. What if you want to know about a longer time frame? Enter that radical retail calculation…….

Stock Turn:

In an earlier post the eminent Michael Tamblyn noted that the grocery channel lives and dies by the stock turn so why doesn’t the book industry use that philosophy more earnestly then discount/margin to make a buck? And to that end salesdata gives an item level stock turn which means stock turns for every book in the marketplace.

Because the stock turn formula is (Average OH/Average Units Sold)/Number of weeks in report]*52 to annualize the number, in order to see stock turn in salesdata you need to change your timeframe to include at least 2 weeks -(but the more weeks the better). By improving stock turns on a per book basis you are really addressing the earning power of inventory. In what is surely by now a classic of bookselling The Mathematics of Bookselling by Leonard Shatzkin engages in the most compelling argument for shifting buying habits from a discount oriented approach to a stock turn approach. There is just more money to be made in them thar stock turns!

Why should publishers care about these two numbers? Quite simply it is all about the supply chain and supply chain efficiences. If you have a peer to peer relationship with your retailers then you have access to %Sell Through and Stock Turn analysis. Then you have a view of your books performance, imminent stock outs in various places and you might even be able to help your fellow book loving retailer by selling for a healthy stock turn that will keep the right number of your books in the supply chain making the most amount of hard cash that they can so that bookseller will be able to live to buy another day.

BNC SalesData Tip #6 - Bibliographic Data Gone Bad

Thursday, February 4th, 2010 by cgordon

One of the most popular question topics from BNC SalesData users is bibliographic data: where is it sourced; how is it updated; and how can errors in the data be corrected? Since we love nothing more than to rhapsodize over bibliographic data and metadata in the supply chain, we’ll climb up on our soapbox and share all the details with you!

SalesData imports its bibliographic data from RR Bowker Books in Print, and we work together with Bowker to ensure that the Canadian market information is up-to-date and reflected in the import files for SalesData. Update files for biblio data are processed every evening. Bowker, in turn, sources its data directly from publisher and distributor uploads and ONIX files. 1-2-3, simple as can be, right?

It seems simple, but in fact Bowker is collating and prioritizing data from numerous sources, and generally there are
several data sources for the same title record: the originating publisher; US distributors; Canadian distributors; international distributors.  And ONIX, that universal standard of biblio data communication, largely dictates the format of the data but the content of each feed can be more flexible and changeable. Add several different systems importing, exporting and interpreting that data, and the occasional error is going to appear.

In the immortal words of Douglas Adams, don’t panic! For quick fixes within the SalesData system, we have a Correction Form in the Title/ISBN page.You can click through on the ‘Report a bibliographic error’ link, enter your change and click submit.  Your change suggestion has to go through a manual approval process, so it may be 2 business days before a change will go live.

This method is also time consuming, and is ultimately only a band-aid solution. While it will make a short term correction in the SalesData system, it does not correct the error at the source. If the error exists in a publisher ONIX file, the manual correction will be overwritten by update imports - the correction will also need to be made in the publisher and/or distributor’s records.

If you see a group of your titles with errors, it is more efficient to just send us a note at salesdata@booknetcanada.ca with some details about the titles that look incorrect to you. We can investigate and often make corrections systemically, eliminating the manual change process, and saving time for everyone. Submitting your ONIX files to BiblioShare can speed up our investigation as well, because we can refer directly to your source data.

You are the experts on your own titles, so let’s work together to keep biblio data on the right track!

SalesData Redux

Wednesday, December 16th, 2009 by Noah Genner

 

Change in all things is sweet. –Aristotle

The new SalesData system has been up and running for a while now and so far we have been very happy with how things are going/growing.

A little over 4 years ago BookNet Canada released the ‘original’ BNC SalesData. Over the last four years the Canadian Book Industry has used SalesData extensively as a data gathering and mining tool. However, during those 4 years our users started using SalesData in ways we couldn’t have foreseen when we designed and released the original service. And to keep up with them we needed to do some serious re-working of the system’s underlying architecture. At the same time (hey…why not?) we decided to add new functionality and streamline much of the application. During the last year+ we collected lot’s of user feedback, went through a humbling usability study of the old system and spent a great deal of time re-thinking how we do things. You can see the outcome of all this work on the site, or see some of the new features here. The new system should allow us to grow more steadily with the needs of our users.

That’s not it by any stretch. We are continuing to tweak and fix things, and are already in the midst of planning our next release. Stay tuned for some really great stuff.

We want to take this opportunity to thank all of our users, our partners (Bibliographic Data – Bowker, Technology & Development – Affinity Systems and ACDL Computers, Usability/Design – Usability Matters, Uproot and envy creative) and the Department of Canadian Heritage. Lastly, I would be remiss in not mentioning the hardworking staff here at BookNet. There were many long days and late nights over the last year. Everyone worked incredibly hard to get a completely new system up and running while still keeping things running on the old system…Thanks.

Some SalesData re-build numbers:

- For the new SalesData system we re-processed approximately 300 weeks worth of data from over 1000 retail locations.

- Each week we process approximately 10 million lines of retailer data and numerous lines of bibliographic data.

- Time it takes to process all the data and have it available on the site each week, approximately 6 hours. SalesData used to take approximately 6 times that.

- Currently tracking sales and inventory for 1.3 million ISBNs

- There are over 1000 registered users using the system.

Concerns, kudos…? We love to hear from you, so please drop us a line at salesdata@booknetcanada.ca.

BNC SalesData Tips #4 - How To Find Out More

Wednesday, December 2nd, 2009 by Morgan Cowie

The new release of BNC SalesData is a kind of like a cool Optimus Prime toy I remember my brother having when we were young (this is pre-Meghan Fox meets giant robots, which could be good or bad depending on your perspective). Anyway, the toy was pretty obviously cool with it’s ability to transform man-like machine into huge semi-truck. You didn’t have to look too deep to get into how awesome it was.

After multiple play sessions, it became clear that there truly was more to this guy/truck than met the eye. There were all kinds of playable details that you only noticed after really mining the more obvious functions. I tend to think of BNC SalesData like that - there’s a lot going on besides the very obvious revamps. To that end, we’ve created a series of tutorials that we hope will help you find more about how to use the finer details of the new site, as well as sticking with the tried and true transforming (or whatever) functions).

The short videos are broken up by section and include:

  • Homepage
  • Bestseller Reports
  • Market Share
  • Managing Saved/Shared Reports
  • How to Save and Edit Reports
  • Using the Create Reports Form
  • Title/ISBN Reports

You can find all the videos by logging into BNC SalesData - we’ve created a link in the sidebar on the right hand side.

You’ll also find a link to the BNC SalesData training webinar (taped version) that is really useful if you attended the webinar and want to review or if you weren’t able to be at the live versions.

Let us know if there is anything else you’d like to see in terms of reference guides by emailing salesdata@booknetcanada.ca. If you can stand the sound of my voice on the videos, I’m happy to make more…maybe I’ll even do some in an Optimus Prime voice (not likely to be distinguishable in any way from Christian Bale’s Batman. Fair warning).

BNC SalesData Tips #3: Creating a Report and the Perils of Design

Thursday, November 26th, 2009 by Tim Middleton

Changing the design of the bestseller report creator in SalesData was no easy task. The problem: how do you provide users with the ability to do advance searches in an interface that allows lots of criteria? You have to consider the best practices of designing when trying to solve this problem but as so many things in software development there are always exceptions. As far as my thinking is concerned (and to be honest my thinking doesn’t amount to a hill of beans here) a key design goal is to keep user actions transparent. Have you ever done something on your computer and then months later said how do I get this to stop doing this? If you hide away preference selections or criteria, you take the chance that users will be confused by their results.

When it came to SalesData bestseller creation we wanted to speed up the creation of a report and make it a less nested process. As you may recall from the old system in order to do a subject search you had to click on a lookup button and then select through a couple of different list boxes in order to drill into the BNC subject tables. Then you would click another button and the text box back in bestseller creation screen would be populated with your selections. If they happened to be wrong or you wanted to refine them you had to go through the whole thing again. Weren’t lookups slow, tedious and confusing?

What you do now is simply click on the Advanced button and presto you see the subject tree. You expand and select the nodes on the tree to add to your criteria -and all of this is done right before your eyes on the very same page as your other bestseller report criteria. If you want to edit your choices, no more slow server calls or screen rendering, just remove a subject or select another. It couldn’t be easier.

Now back to the design problems and best practices. How do you best allow users to navigate between a basic search criteria and an advanced search criteria? What affordances do you create to signal the outcomes? What do you do when you close the advance criteria form? Do you clear the input? What if you left the box open with the criteria showing and when you closed it it went to the basic search? What if you loaded a new page for the advanced criteria?

Well, the solution that our design team came up with was I believe a very elegant one. On the bestseller report you see an Advanced button beside each field for entering your criteria. If you click on the Advanced button you see the Advanced criteria for that field. And as in the subject example above it may be you need to make a selection, or as in an author search you may have to type your text and then decide is it an AND or an OR query. Simple! Fast! and Elegant! Once you have entered or selected your criteria the Advanced box with your input stays open.

If you want to go back to the Basic search then you have to signal this by clicking a clear button and then you can click on basic. Why two steps? It brings us back to that crazy and exciting world of usability. You want the user to make a clear choice knowing the implications. In a lot of software you will get lots of pop-ups saying are you sure, Are you really really sure? You’ll lose everything are you sure sure?? And that is annoying -right? So why not just click clear and be done with it. No pop-ups needed -no hide and seek allowed.

BNC SalesData Tips #2: Putting Early Preview Data within your Purview

Tuesday, November 24th, 2009 by cgordon

Getting access to your Peer-to-Peer data just got easier, not to mention up to 48 hours earlier!

Not sure what we mean by Peer-to-Peer data? A peer relationship in BNC SalesData allows a retailer to permit direct subscriber access to the retailer’s point of sale numbers for a subscriber’s own titles.

The new version of BNC SalesData includes quick and easy links to sales data as soon as a peer retailer’s POS files are loaded for the week.This means you can see retailer links appearing in the Status Box on the home page as early as Tuesday morning.

To access Early Preview Data, simply click through the link in the Status Box on the SalesData home page. This automatically returns a Top 100 report for the retailer; if you want to see more rows, you can refine the report and increase the number of rows being returned.

Here are a couple of tips for getting the most out of the Early Preview feature:

  • Pay attention to the ‘week ending’ dates on your reports.Once a retailer’s data is posted to BNC SalesData in preview, reports parameters for those retailers will default to their newest week of data. All Market reports will default to the previous week of data until all retailers have been loaded and weekly processing is complete.
  • Consider asking additional retailers if you can access their peer data. Earlier availability of POS information from key outlets may be worth the additional investment.
  • Build and save reports for your Peer-to-Peer retailers. Set your report to email automatically – automated reports are sent as soon as data is loaded.
  • Accept that there may be occasional delays in Early Preview Data availability. Statutory holidays, technical issues, even staff illness can cause delays in individual retailer reporting times.

Have fun with your early data, and enjoy less stressful Thursday mornings!

Next week: Using the Create Report Form

BNC SalesData Tips #1: Not Drowning, Waving with Simpler Saved Reports

Thursday, November 19th, 2009 by jfry

It’s a brand new day in BNC SalesData land! We hope you are finding the new features and tools useful. If your experience so far has been great, that is fantastic.

If you are scratching your head wondering what we were thinking, well, this blog series may be for you. Over the next several weeks, we will be blogging tips and tricks for using the new and improved BNC SalesData.

I am kicking us off with tips for Editing Your Saved Reports.

In the old system, it used to be that if you would want to make changes on your saved report, you would have to refine your report criteria, display the results and click Save, then reselect the name of the report you were overwriting and resave it using a 3 step process.

In the new BNC SalesData, the process is much simpler.

Step 1: Select the report you wish to modify by clicking the report name either from the quick list right on the front page, or by going to Saved Reports>Manage Saved Reports. If you created the report it will be in your My Reports folder. If it is a report created by someone else, it will appear in your Shared Reports folder.

Step 2: You will see your report appear on the refreshed screen.

Step 3: Click refine report.

Step 4: You will see your report criteria display. Make the modifications that you wish to make, and then click the Save button right from the form.

Your modifications will be saved for the next time the report goes out.

Easy-peasey lemon squeezey, without the pips!

Next week: Using the Early Data Preview